SERVICE EXPORT THROUGH A WINDOW OF OPPORTUNITY

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It is often said that services are the way of the future. COVID-19 has posed new challenges and propelled businesses globally to identify new ways to operate, to respond to clients and to ensure survival of their business entities. These adaptations have changed the way services are provided and how business is done. Could the future be here?

WEBINAR PANELISTS

Alison S. Gajadhar, Ph.D. GDL CDir

To most, Dr. Gajadhar is considered one of the pioneers in the promotion of standards and quality within local industry. However, she considers her most major accomplishment as having first-hand experience in conceptualizing, establishing and operating a solar water heating business, Ecosun Inc., based on the then novel technology of evacuated heating tubes, and a beverage manufacturing plant, Sunsmart Beverages Ltd., which designed to produce fruit juices with local fruit pulp, and was later bought over by a leading regional company.

Using her fusion of practical experience in business operations and her understanding of regulatory processes, corporate governance, quality management systems, standardization and organizational culture, coupled with her drive and passion for dealing with people, Dr. Gajadhar now owns and operates KMA Consulting Ltd., which provides management consultancy services to public and private entities to assist them in achieving sustainable business performance, through a comprehensive systematic approach based on Quality Management. With over two decades of experience holding senior executive and governance positions within both the public (regional and local) and private sectors, Dr. Gajadhar, a former Independent Senator in the Parliament of Saint Lucia, holds a Ph.D. in Chemistry and a post-graduate Diploma in Law. She is a Chartered Director, and holds certifications in Quality Management and Productivity, and Project Management.

Ms. Sonja H. Allyson Francis

Ms. Sonja H. Allyson Francis serves as the Services Specialist at Caribbean Export Development Agency. At the Agency her main task is to address Services sector development, this includes the Cultural and Creative Industries, Education, Spa and Wellness, Professional Services, ICT and Financial Services. Ms. Francis has worked at both the public and private sector levels on development issues, giving her a wider perspective of the issues. Ms. Francis has a wealth of knowledge on international trade issues, in particular the Services Sectors where she has focused for the last fourteen years of her 20-year career on and has published several articles on the topic.

Ms Francis has developed and implemented several projects with the private sector, particularly the coalitions and other BSOs on services sector development. Ms. Francis also has in depth knowledge of   CARIFORUM-EU Economic Partnership Agreement (EPA), having assisted the Caribbean Regional Negotiating Machinery (CRNM) in preparing the Caribbean region’s goods and services offers, demands and fall-back positions for the said negotiations and served the Trade in Services and Investment Specialist within the EPA Implementation Unit of CARIFORUM Directorate. Ms. Francis was also the lead negotiator for Services for CARICOM in the CARICOM Canada trade agreement negotiations. Ms Francis is a lawyer by profession and holds a Master of International Law and Economics, Magna cum laude from the World Trade Institute

Terrence Elliott

Terrence Elliott is an entrepreneur, ushering a wave of new initiatives to the commercial sector. A co-founder and Managing Director of Converge Solutions Inc, he is innovative, and a prudent visionary with Information and Communication Technology (ICT) analytic experience and accolades highly sort after in our market. With over 25 years of experience in the telecommunications industry, he was originally trained in electronics and telecommunication engineering with Cable & Wireless College in Cornwall, England, where his tenure spanned 20 years within the C&W Caribbean operation. In the latter half of his C&W career, he served as a company executive, managing relationships for key regional and multi-national corporate customers

Terrence is proficient in the use, support, customisation, standardisation and integration of numerous ICT packages and has an advanced understanding of application life cycle management and associated Information Technology systems. He is the founding Vice President of the Information and Communication Technology (ICT) Association of Saint Lucia and currently serves as Director of the St. Lucia Coalition of Service Industries. He has served in a range of capacities and continues to provide community service on a number of civil society organizations.

Rankin Morgan

Rankin Morgan is the Managing Director of 123 Digital Limited which is a marketing /advertising agency that specialises in digital technologies. In 2013 Rankin was instrumentally in leading his team to win the Idea of the Year Award at the 2013 St. Lucia Business Awards for Dazzle Magazine which is a publication that highlights young entrepreneurs and professionals. His role entails social media marketing management, web design & development, mobile app development, market research, data analysis and marketing strategist for both tradition and non-traditional forms of marketing. Under Rankin’s leadership, 123 Digital Limited has been able to provide marketing support for KFC St. Lucia, Peter& Company Distribution, Ladera Resort, Tropical Villas, Bank of Saint Lucia, Massy Stores, Hylne CGL LTD and Just 4 Fun Carnival to name a few.

Dahlia Guard

Dahlia Guard is the Cofounder of Bold Inc. and the CEO of 238 Square Miles. She is an Events and Marketing consultant who is the co-owner of U4IA.

A quick snapshot of Dahlia’s professional experience: A Creative and results-oriented Event and Program Manager with experience providing superior event planning and marketing services to top-tier clients. Utilizes excellent verbal and written communication skills to effectively engage clients throughout the entire planning process, which includes budgeting, developing marketing collateral, and analyzing market share data. Enhanced brand awareness through the coordination and execution of high-profile promotional events that led to increases in profits and referrals. Self-motivated and disciplined individual with the demonstrated ability to efficiently manage multiple assignments under extreme pressure and tight deadlines. Exceptional academic qualifications, including a Master of Tourism Administration in Event Management from The George Washington University.

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